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| 篇名/題名： | 大專學生對鳥類圖像標誌相似性之視覺辨識研究 |
| 摘要： | The meanings of icons increase the visual recognition and visual communication. It depends on the style, being concrete or abstract, and the similarity. In our study, the test users are from the undergraduate students in Tainan area. They are divided into groups according to whether they are students of art or design departments. The convenience sampling technique (a non-random sampling technique) is used in this study. Thirty of the one hundred bird-icons are recognized as five stage of similarity including 100%, 75%, 50%, 25%, and 0%. Experimental results show that the visual recognition on bird-icons depends on sex, education, environment, and the things one touched. |
| 類型： | 期刊論文 |
| 版次： | 中華印刷科技年報，第2006卷，第2006期，頁384 -395。 |
| 西元出版年： | 2006 |
| 著作語言： | zh-TW |
| 作者： | 王藍亭、劉心明
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| 學校系所： | 視覺傳達設計系碩士班 |
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